Our Process at Market Image
Assessing your specific situation and marketing needs is a vital step in planning for success:
At Market Image we follow a specific process for marketing success. Please fill out our online assessment form to get us started in helping you improve your marketing world wide.
- Assessment
- Virtual Tour of Facilities and Interviews
- Help us help you
- Analysis
- Marketing/SWOT/Competition/Patients Profiles
- Goals
- Summary / Analysis / Review / Recommendations
- Marketing Strategy
- Implementation Measurement and Support
We offer Two Levels of Assessment:
- Quick Assessment
- Detailed Assessment
Marketing Strategy:
Marketing Strategy for Success
Strategic Planning |
Business Planning |
Market Planning |
- Market Analysis
- Competitor Analysis
- Opportunities
- Viable Market?
- Product Life Cycle
|
- Target Market/Customer / Niche
- Buying Process
/ Buyer Behavior
- Segmentation
/ Positioning
- Opportunity - Quantitative Evaluation
|
- Communication
- Type of Media
- Campaign Schedule / Calendar
- Branding
|
| |
Implementation Measurement and Support:
From Design to implementation through to measurement of results, Market Image provides services at each level.
- Web Design / Content Management / CRM
- Design and Management of Online Campaigns
- Management of Real World Campaigns
- Call Center availability for enquiries and referrals
- Measurement / Tracking and Analytics of Campaigns